Case Study
GetWhys
Helping an innovative AI company redesign and rebuild their website with a robust content management system.
Company Bio
GetWhys is an innovative artificial intelligence company offering powerful software for customer research.
We redesigned and rebuilt the GetWhys website to help position the company as a AI innovator, while improving their lead generation efforts while ensuring
Team
- Keenan Payne
- Jaime Hernández
- Elliot Matson
- GetWhys
- ⤷ Lotti Brink
- ⤷ Philippe Boutros
Our Role
- Web design
- Web development
- Animation development
- Project management
- CMS implementation
Technologies
- HTML
- CSS
- JavaScript
- React.js
- Next.js
- Sanity
- Figma
The Challenge
Design and develop a brand-defining website in two months
We worked with a tight timeline to design and develop a new website for GetWhys, including a full CMS implementation and custom animations and illustrations.
The Solution
Use constraints for quick iteration and development
We constrained design and development complexity to accommodate our timeline and allow GetWhys to achieve maximum return on their investment.
We limited use of animations to areas where it enhances the storytelling.
We relied on time-tested SaaS landing page design techniques to tell the story of how GetWhys can make a meaningful change in its target market.
The Impact
Delivered a website that has a meaningful business impact
The GetWhys brand is infused throughout the website. Our design was informed by their well-defined color palette, iconography, and illustration aesthetic.
The website we built has helped GetWhys increase conversion rates, brand awareness, and revenue.
